St. Pauli has over 20 million visitors every year, making it Hamburg’s most famous party district. But despite prohibitions, fines and public toilets, drunks simply pee wherever they like. This ruins the city’s image and pisses off residents. That’s why St. Pauli’s community of interest (IG St. Pauli e.V.) asked us for a non-bureaucratic solution that would neither scare away tourists nor work against the district’s rough charm.
But how do you solve a problem for which there is no official solution?
With a simple guerilla event: We applied super-hydrophobic coating to highly frequented walls in the neighborhood. A customary shelf product – so water-repellent that water – as well as urine – splashes off the wall much more forcefully than off untreated walls. This makes for wet pants and shoes when peeing.